Breaking beauty standards with Lizzo

Roll out the red carpet, there’s a new Dove Partner in town. We’re so excited to welcome Grammy Award-winning, multi-platinum superstar and self-confidence advocate Lizzo to our Dove family.

We’re all about amplifying real voices. And who better to join our community than Lizzo? The beacon of body confidence uses her voice as a talented rapper and singer, but also in her activism and advocacy for inclusive beauty and positive self-image.

We’ve joined forces with a shared mission: to make beauty a positive experience for everyone, all over the world. From challenging unrealistic beauty standards and building self-esteem, to calling time on digital distortion and more.

To kick things off, Lizzo’s joined the Dove Self-Esteem Project to champion real beauty over digital distortion. The goal? To transform social media into a more positive and empowering space for young people. Together, we’re building self-confidence and positive self-image in the next generation. We want them to show up as their most authentic selves and own what makes them unique.

We’re on a mission to change beauty. To redefine it and make it beautiful again – for everyone. But we can’t do it alone. That’s why, for the last 30 years, we’ve been taking action alongside our incredible partners. Lizzo’s joined our movement – and so can you. Take our #NoDigitalDistortion pledge and join us to take action. Let’s show the world a more inclusive, diverse and authentic representation of beauty. Let’s change beauty, together.

Everything changed for me when I started following people who looked like me. I was following people before who I thought were beautiful – and you know, they were society’s beauty standard. And I think looking at them made me have this desire to edit, or to change or to think that I wasn’t worthy and I wasn’t beautiful.

As someone who has been personally impacted by the work Dove has been doing for years to challenge societal standards and give space to authentic representations of beauty, I could not be more excited to partner with them to help others step into the power of their beauty through programs like the Dove Self-Esteem Project, and the work they do for the Black community to end race-based hair discrimination supporting The CROWN Act.

People are struggling with their self-image and self-confidence more than ever. This is amplified by the increasing pressure to show a digitally distorted version of ourselves, reinforcing the idea that our beauty in real life is not good enough or worthy of likes.