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Meet NEW Dove Whole Body Deo: 72h odor control, all over
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Meet NEW Dove Whole Body Deo: 72h odor control, all over
Dove 0% Aluminum in front of a pink background with flowers and coconuts

INGREDIENTS & SUSTAINABILITY

Circular Care

 

Dove circular care logo

We take action

As one of the world's biggest beauty brands, we’re committed to making the future of plastic more circular through action, innovation and strategic partnerships. Plastic waste is one of the biggest threats we face, which is why we’re constantly working to remove plastic where we can and investing in sustainable packaging that's really reusable, really recyclable and really compostable.

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Water ripples

We're making the future of plastic more circular

See how Dove is tackling the plastic crisis

Show More We're making the future of plastic more circular

What we've done

  • Dove Body Wash bottles

    In 2015,

    we achieved zero landfill non-hazaardous

    waste across our global factory network, maintained every year.

     

  • Flat lay of Dove Body Love bottles

    In 2019, we launched

    100% recycled plastic

    across all our bottles in NA and EU.

  • Hands holding the stainless steel Dove refillable deodorant case

    In 2020, we

    launched refillable Dove Deodorant

    with its first refillable stainless steel case.

  • Hand refilling the Dove refillable body wash

    In 2022, we

    reduced plastic usage with refillable body wash

    with a dilute-at-home formula in the US to reduce plastic usage by using 100% recycled materials refillable bottles.

  • And this is just the beginning.
Plain Dove Deodorant container surrounded by images of nature

OUR GOAL

We innovate

We're creating new formats, like refillable systems for our deodorant and concentrated formats of our haircare and body wash, while we work to remove plastic packaging entirely from our beauty bar.

Dove's Refillable Deodorant

The Story

Dove refillable deodorant case
Dove refillable deodorant case on top of product smear

Shop Dove's Refillable Deodorant

Buy once, refill for life. Join the deodorant revolution with our first-ever stainless steel deodorant case and our most caring 0% aluminum refills made from 96% recycled plastic.

SHOP COLLECTION
Small plant sprouting inside Dove logo

Changing the future of plastic together

No one can solve the plastic crisis alone. That’s why we work with organizations like the Closed Loop Fund in the US and CEFLEX in Europe to improve recycling accessibility and circular packaging models. We're also working with the Ellen MacArthur Foundation and WWF to charter a new legally binding UN Treaty on the circular economy.

Our commitment to reducing waste also extends to our factories where we’ve been working to maintain our zero non-hazardous waste to landfills since 2015.

RECYCLED BOTTLE
  • Closed Loop Fund Logo
  • CEFLEX Logo
  • Ellen MacArthur Logo
  • WWF Logo

More about Circular Care

More of Dove's involvement with Sustainability

We’re taking action to reduce our supply chain’s impact on nature and contribute to a nature-positive planet.

DISCOVER MORE

Get involved