Dear fans,
Caring for something bigger than ourselves is what makes the game great. We know how much you care because we can see it. We can hear it. Most of all, we can feel it.
When we’re tired, we ride your energy. When we make a great play, your passion lifts us higher. When we lose, your loyalty inspires us to try again.
We always feel how much you care. We see you sitting in the stands with your kids, and it makes us play harder. Your family took you to games, just like ours did.
We may have grown up to become pros, but we never stopped being fans. That never goes away. It’s why we care, too.
What else did these NCAA® March Madness® luminaries say about the fans
We’re a proud partner of the NCAA® March Madness® and support their commitment to celebrating the importance of caring. Learn more about our mission to help men care for themselves, each other and the people they love.