#WashToCare
We are reinforcing the World Health Organization's (WHO's) advice on the importance of handwashing properly and frequently for at least 20 seconds.
#WashToCare is our call to action for people to show love and compassion for themselves, their families and communities, by changing behaviors and taking time to wash their hands according to the guidance and more often.
We are redirecting some of our media advertising to provide friendly reminders and 20 second timers to help you #WashToCare – and our #DovePartners around the world will be coming together to share this message too.
Follow these important steps by the WHO on handwashing and read on for answers to your frequently asked questions.