A new dawn
For you and your hair.
Hair, meet Liquid
Bio-Protein Care
Did you know that hair is 90% protein? Daily damage strips this protein away. Our breakthrough bio-mimetic technology refills what is lost to damage with amino acid molecules that are naturally found in hair, to leave it stronger with every wash.
Dove Intensive Repair
This is not hair repaired — this is hair reborn, 10x stronger*.
*effect on external breakage when using system vs. non-conditioning shampoo
BEFORE AND AFTER
For hair reborn, 10x stronger*
*effect on external breakage when using system vs. non-conditioning shampoo
10-in-1 Serum Mask
Your cult hair product
For hair reborn from 10 signs of damage in 1 minute.
Reborn stories
We know that your hair can transform how you feel, and that hair damage can be a source of anxiety. But it doesn’t have to be. Dove gives you damage-proof hair, reborn 10x stronger*.
*effect on external breakage when using system vs. non-conditioning shampoo