Skip to content

Dove Deo Zero Wave 2 Universal Pixel

Dove campaigns

Dove campaigns

Learn more about Dove campaigns and watch the videos here to find out how we're helping to make beauty a source of confidence, not anxiety.


How does #BeautyBias affect your life? We team up with Broadly to ask just that.
My Beauty My Say
Discover more about the My Beauty My Say campaign
Dove Self-Esteem Project
At Dove, we have a vision of a world where beauty is a source of confidence, not anxiety. Our mission is to ensure the next generation grow up enjoying a positive relationship with the way they look – helping girls to raise their self-esteem and realise their full potential.
Choose Beautiful
Find out how women all over the world are choosing beautiful
Read more Choose Beautiful
Legacy discovers if feeling beautiful is something we can inherit
Discover a beauty experiment with a difference
Real Beauty Sketches
If someone asked you to describe yourself, what would you say?
Ad Makeover
How would we feel if negative body ads gave us compliments instead?
Read more Ad Makeover
See how the media create their standard of beauty
Inner Critic
Find out why women can be their own worst critic…
Beauty standards on social: The stats
1 in 2 girls say toxic beauty advice on social media causes low self-esteem. Here’s everything you need to know about toxic beauty standards online.
Look how far we've come
For over 10 years, Dove has been creating programs to help raise the self-esteem of more than two million girls, and counting.
Read more Look how far we've come
Would You Make the Switch to Dove Antiperspirant?
We just did our biggest ever Canadian trial, to see if consumers would make the switch to Dove after a week of use. Find out what happened here!
Special editions to celebrate the uniqueness of women – Dove
Discover our limited edition body washes celebrating beauty diversity
Take action: How to #DetoxYourFeed together
Join us, #DetoxYourFeed from toxic beauty standards, and make social media a space of positivity.