• 1
    Reduce the heat

    Styling tools use heat to break down the hair’s hydrogen bonds and temporarily rearrange its shape and texture. For most hair types, 350°F is hot enough to achieve this. Always make sure your hair is fully dried with a blow-dryer before you start using your flat iron.

  • 2
    Use a heat protectant

    It’s time to start using a heat protectant. Our Dove Style+Care Smooth and Shine Heat Protection Spray works by coating strands with an invisible layer that takes the impact of the heat from your styling tools (rather than your hair’s cuticle) and makes the flat iron slide more easily along the hair. With this protective layer intact, the hair will look and feel stronger and healthier.

  • 3
    Reach for a gentle shampoo

    Heat exposure dries hair out, removing its essential moisture and leaving it more prone to breakage and fraying. This means it’s important to use the right shampoo. Our Dove Hair Therapy Rescue & Protect 0% Sulfates Shampoo gently cleans and conditions without stripping essential oils.

  • 4
    Pair with a repairing conditioner

    We all know our daily conditioner is designed to nourish and repair, but did you know it can also boost your hair’s resilience against future damage? Our Dove Rescue & Protect Serum + Conditioner is infused with ceramide and peptide to nourish fragile strands and reinforces the hair’s all-important protective lipid layer, giving it a helping hand in the fight against heat damage.

  • 5
    Take a heat detox

    The truth is, heat-damaged hair can’t repair itself, however long you step away from the heat tools. It’s all about protecting it in the first place, as well as nourishing it with the right products so it looks and feels healthy. Dove Breakage Remedy Shampoo and Conditioner are designed to help with hair breakage and leave your hair looking thicker, stronger and healthier.