Our Fatherhood Mission

We’re championing active fatherhood worldwide – so that every dad has the chance and support to care for those that matter most.

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Becoming a new parent is full of firsts, and we think dads everywhere should have the chance to experience them all with support from their communities, workplaces, families, and friends.

Starting with paid paternity leave that gives new fathers the chance to be there in those precious early moments with their new family. But for many dads, taking paternity leave isn’t always possible. That’s why we’re on a mission to support paid family leave – so we can help fathers to have the opportunity.

Being a caring dad lasts far beyond the first few moments, yet dads don’t see their role represented often enough, so we’re putting #DadsCare in the spotlight and in the media so every dad can be the active dad we know he can be, because when #DadsCare, everyone wins.

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