RE+AL Bio-Mimetic Repair Coconut + Vegan Keratin Sulfate-Free Shampoo

A shampoo that works with its matching RE+AL conditioner to visibly repair damage and give you healthy-looking locks.

• Powered by 100% nature-derived active oils*
• Works to give you 7x stronger hair**
• 100% biodegradable formula*** with plant-derived keratin
• Strengthening shampoo, delivering Bio-Mimetic care
• Gentle shampoo without sulfates, silicones and parabens
• PETA approved shampoo that’s vegan 

*system
**due to breakage, system vs non-conditioning shampoo
***Ingredient biodegradation based on OECD test methods (301, 302 and/or 310) and Principles

Give damaged hair a radically different solution with Dove RE+AL Bio-Mimetic Repair Coconut + Vegan Keratin Sulfate-Free Shampoo. Bio-Mimetic care imitates hair’s natural protective process with 100% nature-derived active oils* that mimic your hair’s natural oil. Infused with plant-derived keratin (equivalent to your hair’s own protein), this strengthening shampoo delivers Dove care that goes further, with steps to keep the planet in mind. It has a 100% biodegradable***, vegan formula with 0% sulfates, silicones and parabens, and a 100% recycled bottle.

With every wash, this strengthening shampoo works with Dove RE+AL Coconut + Vegan Keratin Conditioner to deeply penetrate your hair and restore lost nutrients, while helping to visibly repair damaged hair.

Water (Eau), Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Sodium Chloride, Sodium Gluconate, Fragrance (Parfum), Citric Acid, Sodium Benzoate, Coconut Acid, Ppg-9, Guar Hydroxypropyltrimonium Chloride, Stearamidopropyl Dimethylamine, Potassium Sorbate, Cocos Nucifera (Coconut) Oil, Prunus Armeniaca (Apricot) Kernel Oil, Sh-polypeptide-121, Moringa Oleifera Seed Oil, Lens Esculenta (Lentil) Seed Extract, Hydrolyzed Cicer Seed Extract, Chenopodium Quinoa Seed Extract, Hexyl Cinnamal, Limonene, Linalool.

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• Nature-derived, visibly repairing hair care 
 This shampoo and conditioner system uses breakthrough Bio-Mimetic technology, inspired by the power of nature, to visibly repair hair.

• 7x stronger hair** 
This shampoo deeply penetrates your strands, and is infused with plant-derived keratin, equivalent to your hair’s own protein. Our shampoo with keratin helps to restore lost nutrients and nourish your strands – leaving you with 7x stronger hair.**

• Care that goes further
Our RE+AL Bio-Mimetic Repair Coconut + Vegan Keratin Sulfate-Free Shampoo is vegan and Dove is PETA approved, meaning we do not test on animals, anywhere in the world. This PETA approved shampoo delivers Dove care that goes further, with steps to keep the planet in mind. It’s made with 0% sulfates, silicones and parabens, is 100% biodegradable*** and in a 100% recycled bottle.

As part of your self-care routine, apply this shampoo to wet hair, enjoy fresh, zesty fragrance, lather and rinse. For best results follow with Dove RE+AL Bio-Mimetic Repair Coconut + Vegan Keratin Silicone-Free Conditioner, applying it from mid-length to tips. Leave it on for 1 minute and then rinse.

Avoid putting any extra stress on fine strands by gently using a wide-toothed comb when it’s wet and conditioned, instead of brushing when it’s dry. This will help you to avoid damaging your hair cuticles.

*system
**due to breakage, system vs non-conditioning shampoo
***Ingredient biodegradation based on OECD test methods (301, 302 and/or 310) and Principles