Taking action for #KidsOnlineSafety

8 in 10 youth mental health specialists say social media is fuelling a mental health crisis.* Join us on our mission to make social media a more positive place for kids.

Cost of Beauty: A Dove Film

Our film explores the real-life consequences of harmful beauty content on the lives and wellbeing of young people like Mary, set to the song “You Are So Beautiful” performed by Self Esteem.**

Watch the film

Sign the petition to protect kids’ mental health

The Dove Self-Esteem Project is standing up to support youth mental health. We’re funding access to mental health resources and supporting organisations that are working to improve young people’s mental health and make social media safer at the design level.

Sign the petition

In partnership with Maudsley Charity, Dove will fund Mental Health Facilities at the Pears Maudsley Centre for Children and Young People - a new facility that will protect the mental health of some of the UK’s most vulnerable young people experiencing anxiety, depression, self-harm, and eating disorders. The Maudsley Charity’s Change the Story campaign is supporting the work of the new Centre.

In partnership with Parenting Mental Health, Dove will make access to support services and advocates more accessible for parents whose kids are navigating mental health challenges. Together with Global Action Plan, 5Rights and Girlguiding, Dove will raise awareness of harmful features on social media to encourage new design standards that will make social media safer for kids.