Our Body Confident Sport programme​

#KeepHerConfident

#KeepHerConfident

1 in 2 girls who quit sports are criticized for their body type. We want to change that with the Body Confident Sport program – a resource to help build girls’ body confidence and keep them playing sports.

Stronger through sports

Low body confidence is a real issue impacting girls all over the world. But these stories show how positive sports can be in helping to build their body confidence. Click to see four girls share what sports means to them.

  • 1 OF 4

    Ziel, age 8

    “Even though I’m small, I’m still fast and strong on the field. ”

  • 2 OF 4

    Maya, age 11

    “Playing tennis makes me feel happy, excited and proud of myself. ”

  • 3 OF 4

    Validy, aged 8

    “When I play football, I feel 
everything is possible. ”

  • 4 OF 4

    Dakota, age 9

    “Playing sports gives me confidence because my teammates and friends give me encouraging messages. ”

A word from our #DovePartners

We’re teaming up with ambassadors like Venus Williams, Kylie Kelce, Tara Davis-Woodall and Odessa Jenkins, to help spread the word about the Body Confident Sport program to help keep girls in sports.

Your body helps you do amazing things”

Kylie Kelce, Field hockey coach

Being strong
is beautiful”

Tara Davis-Woodall, Olympic gold medallist

Every body type belongs in sports”

Odessa Jenkins, athlete and WFNC founder

I definitely faced a lot of criticism for my body type”

Venus Williams, 7x Grand Slam champion

How you can help girls in sports

We co-created the Body Confident Sport program to help empower sports coaches with tips on how to teach positive body image in sports. Download the Body Confident Athletes material here to #KeepHerConfident

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More #KeepHerConfident partners

We’ve also joined forces with these organizations as part of our mission to support coaches in building girls’ body confidence in sports.

  • Laureus

    Laureus transforms young lives through sport and has helped over 62,000 young athletes so far with their grants. Now, they’re helping us spread the word about the Body Confident Sport program.

  • Nike

    Through its social impact initiatives, Nike is creating a positive community impact, by inspiring girls to embrace body confidence. They’re joining us to empower even more girls on and off the field, through the Body Confident Sport programme.

  • WNFC

    As the top professional women’s American football league in the US, WNFC will help build girls’ body confidence by hosting empowering Got Her Back football camps and clinics.