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B2 6 ways our RE+AL Bio-Mimetic range cares for your hair and the planet

6 ways our RE+AL Bio-Mimetic range cares for your hair and the planet

Looking for a strengthening hair care line that goes further, with steps to keep the planet in mind? Yes please. Infused with vegan keratin, vegan collagen and vegan elastin, our new range does just that. Giving you a 100% biodegradable formula*, 0% sulfates**, silicones and parabens and a 100% recycled plastic bottle, here’s everything you need to know

  • 1

    It’s powered by 100% nature-derived active oils.

    Enriched with coconut and moringa oils, it’s time to give your hair a health kick. Our formulas deeply penetrate strands to boost shine, soften and revive damaged hair. Impressively, the nature-derived active oils in our RE+AL Bio-Mimetic range work effectively to give you visibly healthy-looking hair. 


  • 2

    It’s formulated with vegan keratin, vegan collagen and vegan elastin.

    You’ll find plant-derived vegan keratin in our Bio-Mimetic Repair range, made from a nature-derived formula that mimics the amino acid sequence of your hair’s natural protein. Also, discover our RE+AL Bio-Mimetic Revolumize range infused with vegan collagen and the Resist range formulated with vegan elastin. Our Dove RE+AL Bio-Mimetic Care Range is vegan and Dove is PETA Approved, meaning we do not test on animals, anywhere in the world.****


  • 3

    It helps to regenerate the look and feel of healthy hair.

    All hail your new hair care essentials. Our RE+AL Bio-Mimetic Repair range kicks off your journey to showstopping strands, giving you 7x stronger hair*** from the inside out. Next, our RE+AL Bio-Mimetic Revolumize range nourishes and thickens flat, fine hair, giving it up to 3x more volume***. Reach for the RE+AL Bio-Mimetic Resist collection for hair that’s 7x more resistant to breakage***, giving you peace of mind 24/7. The best part? When you use the products from the same range as part of your hair care routine, you’ll notice visibly looking healthy hair. Your journey starts here for a radically different damage solution. 

  • 4

    It’s free from sulfates, silicones and parabens.

    If you’re seeking a sulfate, silicone and paraben-free hair care routine, look no further. Our RE+AL Bio-Mimetic Repair, Revolumize and Resist ranges are here to save your hair and revamp the look and feel of it, formulated with plant-derived vegan keratin, vegan collagen and vegan elastin. When it comes to its scent, our fragrances are infused with orange, lemongrass and lime for a zesty freshness.

  • 5

    It’s a biodegradable and recyclable range.

    Good news: all Dove RE+AL Bio-Mimetic Hair Care products feature a 100% biodegradable formula*. Plus, our bottles are recyclable and made from 100% recycled plastic. Once used, simply pop them into your recycling bin. Get ready to pamper your hair and make steps to care for the planet. 

  • 6

    They’re vegan hair care staples.

    Dove RE+AL Bio-Mimetic Hair Care is vegan and plant-derived – and we’re hugely proud of it. It feels good to do good, so whether you follow a vegan lifestyle or simply want to be more mindful with your hair care, our PETA approved range ticks all the boxes. Packed with vegan fiber-actives and infused with vegan proteins, prepare to give your hair the most nourishing, gentle treatment yet. Once you try plant-powered hair care, you won’t look back. 


*Ingredient biodegradation based on OECD test methods (301, 302 and/or 310) and Principles

**0% sulfates applies to RE+AL Bio-Mimetic shampoo only 

***system vs. non-conditioning shampoo

**** Note for local markets: to be used alongside PETA Approved Vegan products