• When you become a parent for the first time, everything is new. It’s easy for the amount of information and opinions thrown at you to cause anxiety – in fact, 73% of Canadian mothers told us they feel overwhelmed by the amount of information and advice there is on how to be a parent. On the other hand, 98% of Canadian women said they feel that they instinctively know what’s best for their child. That’s why we want to help you to have confidence in your choices, follow your intuition and, above all, look after your baby the best way you know. And that goes for your way of taking care of their delicate skin and hair care, too.

    Using our baby products that care for your baby’s delicate skin is a caring way to do it your way. Our mild and hypoallergenic baby products are even suitable for looking after your newborn. Whatever choice you make, we are with you every step of the way. 

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    Pre-swim.

    Wet skin is actually less absorbent than dry skin, so rinsing your baby in non-chlorinated water before getting into the pool should reduce the amount of pool water their skin absorbs. Try to make sure the water is warm, so you don’t give them a fright before getting in. After lightly patting them with a towel so they’re still damp, you could gently massage in baby moisturizer to create a protective layer to help keep their delicate skin moisturized when swimming (but before you do, check with the pool that you can apply moisturizer before a swim). The hypoallergenic Baby Dove Sensitive Moisture Lotion soothes and cares for your baby’s skin at its most sensitive, so it’s a good one to keep in your swimming bag

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    Post-swim.

    “Chlorine isn’t ideal for your baby’s skin, so it’s best to make sure you wash off as much of it as you can,” says dad of one Sion. If you haven’t already, pack some body wash and shampoo, but it’s a good idea to make sure whatever you bring is as nourishing as possible to help protect their skin from drying out. Baby Dove Rich Moisture Tip to Toe Wash replenishes your baby’s skin and can help soothe the drying effect of the chlorine, while Baby Dove Rich Moisture Shampoo will help with the tricky job of removing chlorine from their hair to leave it soft and their scalp nourished