Commit to C.A.R.E. (Care about Racial Equity)
Misrepresentation of Black men in culture and media is hurtful and harmful. That’s why we created the Commit to C.A.R.E. Now initiative. We want to challenge dangerous stereotypes and depictions, so we can create a world that respects, protects and cares for Black men as our sons, fathers, friends, neighbors and role models. Keep reading to learn how we’re taking action for racial equity and social justice.
Celebrate Black Dads: A Dove Men+Care film
Co-created with The Dad Gang, here’s the true story of Black dads and how they care.
Meet the dads
Change the way the world sees Black men + dads
Learn how our Commit to C.A.R.E. Now initiative is taking action for racial equity and justice.
Sign the petition
Campaigns that care: Join the fight for racial equity
Take action with our campaign to celebrate Black dads and other pledges and initiatives.
Join the fight