Welcome to the Dove Self-Esteem Project

At Dove, we're committed to making beauty a source of confidence, not anxiety. That’s why we're a founding partner of the Be Real Campaign – a national movement formed in response to the Reflections on Body Image report from the All Party Parliamentary Group for Body Image. Together, we are campaigning to change attitudes to body image, put health above appearance, and help all of us be confident in our bodies. 

Wondering how to boost childrens’ confidence? We’ve partnered with Cartoon Network’s Steven Universe cartoon to help young people build self-esteem.

Your child is growing up fast, and no doubt, has different role models and influences to the ones you had growing up. Use our action checklist to talk to them about the differences, and bridge the generation gap.

Talking about our bodies is like an unwritten rule in female friendship – many of us do it constantly and automatically: "I feel fat in these jeans," "I’ve put on so much weight," or "Gosh, my skin looks awful today." Talking about your looks might seem like a way to bond with your child and friends, but it’s worth considering what effect it could have. 

Ever feel like you’re talking to your child in a different language? Then try using our action checklist – it might not teach you to be fluent in ‘teenager’, but it will definitely help you speak a language you can both understand.