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If you ask us, mature skin care isn’t about how to look younger. It’s about how to keep your skin acting youthful – keeping that skin production cycle going at the same speed it always has. Because, as we age, it starts to slow down, causing our skin to lose its resilience and plumpness. Which is why it needs our help to keep it looking the way we’d like it to, and not just focusing on our face: the rest of our body needs some attention, too.
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Find the right products.Starting by finding a cream that will give your skin the care it deserves. Dove Rich Nourishment Body Cream contains our unique DeepCare Complex to nourish your skin from deep down,* helping to gradually improve skin and leaving it soft and radiant.
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Don't forget your hands.And the award for most used body part goes to… our hands! Since they’re so well-used, the wear and tear that happens with our skin is even more dramatic there. The best hand cream for ageing hands provides revitalisation along with moisturisation. Try our Body Love Essential Care Hand Cream to keep them resilient and soft
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Keep active.Exercise gets your blood flowing and that increased circulation keeps your skin healthy and vibrant by carrying nutrients and oxygen to your skin cells, and helping to carry away toxins and free radicals. Plus, it’s an easy way to get those youthful rosy cheeks…
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Keep skin hydrated.Hydrated skin is happy skin, so look for products that bind moisture into it. Look for body creams that contain glycerin – like our Body Love Barrier Repair Body Lotion – which helps your skin retain moisture so that it stays soft and smooth
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Don’t just apply your products; work them in.Giving your body a good massage during your skin care routine won’t just get those products sinking in; it’s said to stimulate collagen and elastin production, too
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Protect your skin from sun.The biggest thing you can do for healthy, younger-looking skin is to protect it from the sun. The UVA rays it emits leads to photoageing (and this damage can cause wrinkles, age spots and loss of elasticity), so using SPF, keeping your skin covered up or staying out of the sun when it’s at its strongest could help keep your skin healthy and damage-free longer
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How to care for dry cracked skinGet some relief from dry hands with our tips on caring for cracked skin…
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How to glow your own way, every dayDiscover how every skin tone can get a healthy glow in just one step with Dove Skin Glow Oil-in-Milk Body Lotion
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How to get smooth skinOur top tips and tricks for getting the skin of your dreams
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How to treat dry skinRead on for advice on dry skin remedies and care