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“I grew up surrounded by narrow ideas about how a woman should look and what she could be. I’ve overcome those limits and make no apologies for embracing my ambition and my natural beauty.” – Cora, Engineering Student
The Women of Project #ShowUs
Women & non-binary individuals from around the world are redefining beauty on their own terms.
“I grew up surrounded by narrow ideas about how a woman should look and what she could be. I’ve overcome those limits and make no apologies for embracing my ambition and my natural beauty.” – Cora, Engineering Student
"Being a firefighter/paramedic is a tough job, and being one of the few women in this job is another challenge. It’s my mission to show that there are no boundaries to what a woman can do." – Jen, Firefighter & Paramedic
"Being a firefighter/paramedic is a tough job, and being one of the few women in this job is another challenge. It’s my mission to show that there are no boundaries to what a woman can do." – Jen, Firefighter & Paramedic
"It’s taken me a long time to make peace with my skin. Now I’m embracing my spots, loving myself, and living life to the fullest.” – Cheryl, Model, Mom & Self-Love Advocate
"It’s taken me a long time to make peace with my skin. Now I’m embracing my spots, loving myself, and living life to the fullest.” – Cheryl, Model, Mom & Self-Love Advocate
“Because of my background and birthmark, I struggled for years to fit others’ ideas of who I should be. Now I’m comfortable and confident in who I am, including the appearance of every part of my postpartum body.” – Yuri, Architect & New Mom
“Because of my background and birthmark, I struggled for years to fit others’ ideas of who I should be. Now I’m comfortable and confident in who I am, including the appearance of every part of my postpartum body.” – Yuri, Architect & New Mom
"Due to my size, I've often been made to feel that I can't fill a valuable a role in society. I want the world to see that a woman with achondroplasia is as beautiful and capable a woman as any other." – Karol, Law Student
"Due to my size, I've often been made to feel that I can't fill a valuable a role in society. I want the world to see that a woman with achondroplasia is as beautiful and capable a woman as any other." – Karol, Law Student
“Behind every beauty stereotype is a woman like me who has struggled with it since she was a little girl. Now I’m showing the world that this fat girl is unapologetic, confident, and beautiful.” – Cintia, Happy & Healthy Mom
“Behind every beauty stereotype is a woman like me who has struggled with it since she was a little girl. Now I’m showing the world that this fat girl is unapologetic, confident, and beautiful.” – Cintia, Happy & Healthy Mom
"Whatever society's expectations are for a 56-year-old hijab-wearing woman, I hope to break them. I'm proud to be a marathoner who's survived the challenges of cancer, and done so beautifully." – Ruby, Marathon Runner & Cancer Survivor
"Whatever society's expectations are for a 56-year-old hijab-wearing woman, I hope to break them. I'm proud to be a marathoner who's survived the challenges of cancer, and done so beautifully." – Ruby, Marathon Runner & Cancer Survivor
“The bullies I faced as a child tried to break me down. But my spirit is unbroken, I truly love my body, and I want the world to see that I’m beautiful from head to toe.” – Kelly, Disability Advocate & Aspiring Model
“The bullies I faced as a child tried to break me down. But my spirit is unbroken, I truly love my body, and I want the world to see that I’m beautiful from head to toe.” – Kelly, Disability Advocate & Aspiring Model
"In my country, lesbian women are rarely acknowledged, let alone represented in media. I want to inspire more LGBTQIA+ people to step forward and be seen for who we truly are." – Monisha, Photographer & Proud Lesbian
"In my country, lesbian women are rarely acknowledged, let alone represented in media. I want to inspire more LGBTQIA+ people to step forward and be seen for who we truly are." – Monisha, Photographer & Proud Lesbian
“When I had straight hair, my daughter asked me to straighten hers too because her natural texture ‘wasn’t pretty enough’. Instead I told her we were born gorgeous Black women, went back to my natural hair, and never looked back.” – Chrystèle, Digital Manager & Proud Kinky-Haired Mom
“When I had straight hair, my daughter asked me to straighten hers too because her natural texture ‘wasn’t pretty enough’. Instead I told her we were born gorgeous Black women, went back to my natural hair, and never looked back.” – Chrystèle, Digital Manager & Proud Kinky-Haired Mom
"Growing up as a transgender woman, I was pressured to change who I was to fit others' ideas about who a woman should be. Now I'm representing myself and my beauty on my own terms."– Elle Rose, Model & Trans Activist
"Growing up as a transgender woman, I was pressured to change who I was to fit others' ideas about who a woman should be. Now I'm representing myself and my beauty on my own terms."– Elle Rose, Model & Trans Activist
“Women with alopecia often feel that baldness will hold them back from realizing their full personal and professional potential. Showing the beauty of bald women helps open doors for us to opportunities that others take for granted.” – Liliya, Baldness Activist & Public Speaker
“Women with alopecia often feel that baldness will hold them back from realizing their full personal and professional potential. Showing the beauty of bald women helps open doors for us to opportunities that others take for granted.” – Liliya, Baldness Activist & Public Speaker
These ingredients can be well-tolerated by the skin, and won’t contribute to increased sensitivity or breakouts."
