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Youthful Vitality Shampoo

Designed for aging hair, Dove Youthful Vitality Shampoo helps give the appearance of fuller hair

8.45 oz
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• Brings back your hair’s youthful look and feel
• Helps replenish nutrients hair loses over time
• Hair looks and feels 2x fuller vs flat, limp hair
• Helps revitalize hair, making it soft and shiny 
• Rich, floral fragrance gives a sophisticated, feminine feeling
• Shampoo and conditioner suitable for daily use 
Just like skin, your hair changes over time: it loses proteins and lipids, and can start to look duller, thinner and coarser. Aging hair needs special care and nourishment to bring back its youthful look and feel. Dove Youthful Vitality Shampoo has been uniquely formulated with a blend of ingredients to help replenish essential nutrients that hair can lose with age along with Dove Youthful Vitality Conditioner. Gentle and light, with a sophisticated, feminine scent, it’s our best system for aging hair.

This nourishing shampoo delicately cleanses and revitalizes your hair, bringing back fullness and youthful-looking hair. It envelops you in a rich, floral scent with sweet, feminine notes for a sophisticated, elegant feeling. With Dove Youthful Vitality Shampoo, you can reveal hair that looks as young as you feel.

Note: For best results, use with Dove Youthful Vitality Conditioner
Water (Aqua), Sodium Laureth Sulfate, Glycol Distearate, Cocamidopropyl Betaine, Sodium Chloride, Glycerin, Fragrance (Parfum), Dimethiconol, Gluconolactone, Dimethicone, Acrylates/Beheneth-25, Methacrylate Copolymer, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Sodium Sulfate, Trehalose, Amodimethicone, Dmdm Hydantoin, Tetrasodium Edta, Tea-Dodecylbenzenesulfonate, Cocos Nucifera (Coconut) Oil, Hydrolyzed Keratin, Collagen, Ppg-9, Hydrolyzed Elastin, Methylchloroisothiazolinone, Methylisothiazolinone.
Ingredients correct at time of publishing. Always check product packaging.

• Helping to replenish nutrients hair loses with age*
Hair loses nutrients as we age, and can become thinner, dull and dry – Dove Youthful Vitality Shampoo helps to replenish those nutrients,* and nourishes, bringing back the youthful appearance

• Adding fullness
Dove Youthful Vitality Shampoo delicately cleanses and brings back fullness to your hair, so you can enjoy more youthful-looking hair

• Daily use
With such a gentle formula, you can use this shampoo every day
Make sure your hair is completely wet before massaging the shampoo into your scalp. Rinse out well. For daily shampooing you can ignore the rinse and repeat rule (it’s actually a widely believed shampoo myth) unless you went heavy on the hairspray the night before.
Aging hair needs deep nourishment to keep it looking and feeling youthful, so don’t neglect the conditioning step after you shampoo. Look for a light conditioner – like our Youthful Vitality Conditioner – which will deeply nourish hair without weighing it down.