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Introducing: Self-Esteem Team

As more and more young people spend time online, we want to create positive spaces for them to have fun and grow in confidence. Working with experts from the fields of psychology, health and media, the Dove Self-Esteem Project has developed a range of resources – including videos, activities, case studies and professional advice – to help guide parents when teaching kids about self-esteem.. 

As more and more young people spend time online, we want to create positive spaces for them to have fun and grow in confidence. Working with experts from the fields of psychology, health and media, the Dove Self-Esteem Project has developed a range of resources – including videos, activities, case studies and professional advice – to help guide parents when teaching kids about self-esteem.

A confidence-boosting game for kids

Now, we’ve gone one step further, creating a special game in partnership with Playmob – Self-Esteem Team. If you’re keen to know how to build confidence in kids, this is just the thing – because self-esteem can be built anywhere – and that includes the internet, too. Designed for you to play with kids, this confidence-boosting game is a fun way to teach them about self-esteem and make them realize their full potential. It gives them a chance to try different actions in a virtual space, helping them learn positive behavior when it comes to offline obstacles. Each level of the game tackles a new self-esteem topic, from body functionality (appreciating all the amazing things our bodies do for us, rather than what they look like) to appearance diversity and  teasing and bullying. Plus, the rules are simple: choose a self-esteem hero, dash through obstacles, collect coins – and build confidence along the way. 

During the game, kids will be given different self-esteem statements – like “"I will say “thank you” to my body for something amazing it has let me do each day"” – to move to the next screen. Thoughtfully designed to help them recognise the things they’ve learnt from the game, it gives kids a chance to reflect. Not just about their relationship with themselves, but their relationships with others, too.

Dove Self-Esteem Team

What is the Dove Self-Esteem Project?

The Dove Self-Esteem Project was created from a vision where beauty is a source of confidence, not anxiety. For more than 15 years, we’ve been helping parents, mentors, teachers and youth leaders to deliver self-esteem education around the world. So far, we’ve reached over 60 million young people in 142 countries through our educational programmes.

And by 2030, we’re aiming to have helped ¼ billion young people build positive body image and learn how to improve self-esteem, making the Dove Self-Esteem Project the largest of its kind. Join us in showing how powerful games about self-esteem can be, and help us to reach even more young people with Self-Esteem Team.

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