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UnfilterBeauty for a body-confident world

Building self-esteem in the social media age

 85% of girls in the UK distort the way they look online by age 13.* #NoDigitalDistortion is our long-standing movement to help young people build confidence and positive body image on social media. The Dove Self-Esteem Project has been on a mission to build positive body image since 2004. Now, we’ve created a new Confidence Kit to guide young people to be their most confident selves.

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The Dove Self-Esteem Project has reached


young people and counting since 2004

How can you create a positive relationship with social media?

*85% of 509 girls aged 13-17 who use social media in the UK agreed they download a filter or use an app to change the way they look 

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