Our body confidence mission
8 out of 10 girls are so concerned with the way they look that they opt out of important activities. We want to change that.
The Dove Self-Esteem Project was created from a vision where beauty is a source of confidence, not anxiety. For more than 15 years, we’ve been helping parents, mentors, teachers and youth leaders deliver self-esteem education around the world. So far, we’ve reached over 60 million young people in 142 countries through our educational programmes – join us to help reach even more.
When it comes to body image and girls’ self-esteem and body confidence, our mission is to ensure that young people grow up enjoying a positive relationship with the way they look. That’s why we’re helping them raise their self-esteem and realise their full potential.
By 2030, we’re aiming to have helped ¼ billion young people build positive body image and learn how to improve self-esteem, making the Dove Self-Esteem Project the largest of its kind – and we’re not done yet.
See How We're Making A Difference
Watch this video to see the impact we’ve made — and how you can be part of the change.
Our topics
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RESOURCEA secret code for your mother daughter relationshipHow a codeword can improve communication with your teen daughter, helping you offer relationship advice & strengthening your mother daughter relationship. -
RESOURCEA guide to understanding teenage languageDoes your teenager seem to be speaking another language? Our guide to teen slang and text lingo will help you understand & communicate with her.
Learn more about our expert partners
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Dove Self-Esteem ProjectHelping the next generation of women realise their full potential -
A secret code for your mother daughter relationshipHow a codeword can improve communication with your teen daughter, helping you offer relationship advice & strengthening your mother daughter relationship. -
A guide to understanding teenage languageDoes your teenager seem to be speaking another language? Our guide to teen slang and text lingo will help you understand & communicate with her. -
Confidence Kit: Nurturing self-esteem and body image in young peopleStart here, use our parent’s resource Confidence Kit to boost your child's self-esteem. -
True To MeThe True to Me program helps kids and teens build their self-esteem by incorporating body image, or the way we think and feel about how we look and what our bodies can do, into their overall sense of self-worth. It focuses on creating a balanced and diverse self-concept that doesn’t give disproportionate significance to physical appearance. -
Free Being MeFree Being Me (FBM) is an educational programme that promotes a world free from appearance[1]related anxiety. FBM first began in 2013, developed in partnership with the World Association of Girl Guides and Girl Scouts (WAGGGS), the Dove Self Esteem Project (DSEP) and the Centre of Appearance Research (CAR).