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Frequently Asked Questions

Our Brand Purpose

Dove is committed to creating a world where beauty is a source of confidence, not anxiety. We want to inspire all women to reach their full potential by caring for themselves and each other.

We've always championed women and will continue to use our products, advertising, and corporate policies as an opportunity to redefine beauty, challenge stereotypes and celebrate what makes women unique. To reinstate this commitment to championing real beauty, and coinciding with the Dove 60th anniversary, we launched our Dove Real Beauty Pledge. We made three vows to uphold for women everywhere, that we carry today:

1. We always feature women, never models

2. We portray women as they are in real life

3. We help girls build body confidence and self-esteem

And since then, we're always looking for new opportunities and ways to stand up for the women we care for.

Our No Digital Distortion Mark is a continuation of our Real Beauty Pledge. This is our promise to always show women as you'd see them in real life. We vow to never show manipulated, unachievable images of 'perfect' beauty created by digital distortion. No alterations to body shape or size, just 100% real beauty.

We've partnered with women and non-binary individuals everywhere to create Project #ShowUs a collection of 15,000+ stock images that offer a more inclusive vision of beauty for all media and advertisers to use.

We started the Dove Self-Esteem Project (DSEP) back in 2004 for the next generation. We wanted to help young people experience a positive relationship with the way they look, and help them reach their full potential; improving their body confidence and ultimately their self-esteem.

We’ve partnered with leading experts in the fields of psychology, health and body image to create a program of evidence-based resources for parents, mentors and youth leaders to help young people form healthy friendships, overcome body image issues and be their best selves. We’ve already reached over 82 million young people in 142 countries. And we won’t stop there. Our global mission is to reach 1/4 billion by 2030.

Want to find out more? Head to the Dove Self-Esteem Project.

We're working towards a Positive Beauty vision – and as part of that vision, we said goodbye to the word 'normal'. Alongside our parent company, Unilever, we've removed all mentions from our website, product labels, social media, and campaigns. While we know that removing the word 'normal' alone will not completely fix the problem, we believe it is an important step towards a more inclusive definition of beauty.

To develop our wide-ranging actions, we used learnings from a review of all our marketing campaigns and products. We know we haven’t always got it right in our marketing, and we are committed to learn from this and transform our business for the better.

Find out more about the Unilever mission.

We use advertising and marketing to tell you about everything from our latest innovations to important issues – whether that's what’s in our products, recommending how you should use them, or helping us change society for the better.

Take the Dove Real Beauty campaign – we challenged appearance-based stereotypes to create a more inclusive vision of beauty. As a continuation of this Real Beauty Pledge, our No Digital Distortion Mark  is our commitment to always show women, femmes and non-binary individuals as you'd see them in real life. The images you see from us will never show manipulated, unachievable beauty created using digital distortion. No alterations to body shape or size, just 100% real beauty.

We've also been working on The CROWN Act legislation to ban race-based hair discrimination across the United States. And you might have heard of Project #ShowUs, too. We created a collection of 15,000+ stock images for all media and advertisers to have access to a more inclusive representation of beauty.

As they say, with great power comes great responsibility – and the power of marketing communications demands our care. We have signed up to (and helped to define) global standards for the industry, centered on the promise that our advertising and marketing will always be 'legal, decent, honest and truthful'. Independently, we have also made landmark decisions about our own practices. For instance, we never use models in our advertising – only everyday women sharing their everyday lives with us.

We are committed to expanding the definition of beauty. This is why we don’t cast professional models in our campaigns – to us, they often represent a narrow view of beauty.

Dove has always championed women and will continue to use ad campaigns as an opportunity to redefine beauty, challenge stereotypes and celebrate what makes women unique. To reinstate this commitment to championing real beauty, and to coincide with the Dove 60th anniversary, we launched the Dove Real Beauty Pledge, consisting of three vows to uphold for women everywhere:

1. We always feature women, never models

2. We portray women as they are in real life

3. We help girls build body confidence and self-esteem

Our No Digital Distortion Mark is a continuation of our pledge, as our promise to always show women as you'd see them in real life. The images we share will never be manipulated; unachievable images of 'perfect' beauty created by digital distortion.

We are committed to creating a world where beauty is a source of confidence, not anxiety. We want to inspire all women and non-binary individuals through sharing real stories – and we're honoured to hear you'd like to be a part of that. Get in touch: have a look at our full contact information.

The Dove Self-Esteem Project’s #DetoxYourFeed campaign aims to confront the harmful beauty advice being normalized for teens in their social media feeds, by providing tools and resources to empower young people to define their own beauty standards, unfollow content that makes them feel bad about themselves, and help parents navigate important conversations with their teens. It’s our mission to help younger users have a healthier and more positive experiences on social media, through the consumption of authentic and unfiltered content. For resources and more information, visit #DetoxYourFeed

Sustainability Commitments

Globally, Dove does not test on animals and is certified Cruelty-Free by PETA -- that's why our products proudly display the iconic PETA Cruelty-Free logo. We use non-animal approaches to assess the safety of our products and ingredients. Dove has enacted a policy prohibiting any animal tests on its products, anywhere in the world.

Learn more about our work on and commitment to non-animal approaches.

PETA is the largest animal rights organization in the world, with more than 6.5 million members and supporters. We know consumers trust their Beauty Without Bunnies program, and their iconic Cruelty-Free logo instantly shows you which products have been produced without animal testing of any kind.

Globally, Dove does not test on animals and is certified Cruelty-Free by PETA -- that's why our products proudly display the iconic PETA Cruelty-Free logo. We use non-animal approaches to assess the safety of our products and ingredients. Dove has enacted a policy prohibiting any animal tests, anywhere in the world.

Learn more about our work on and commitment to non-animal approaches.

Palm oil is a really important issue for us and our parent company Unilever, who has been at the forefront of driving industry-wide change for more than 15 years. This is why we choose to use sustainable palm oil in our products.

When products, industries and livelihoods depend on the use of palm oil, it's essential that we source responsibly to tackle the issue of deforestation. That's why we're working towards 100% physically-certified sustainable palm oil.

If you want to know if your favorite Dove product contains any derivatives of palm oil, you can find full ingredients lists on every product page.

Read more about what we’ve done so far.

Need more information? Find out how you can contact us.

We want to help you recycle as much of our packaging as possible so we can use it again. That's why all Dove bottles and caps are fully recyclable, subject to local recycling facilities being available.

Find out more about our commitment to cutting plastic waste.

We're proud to say Dove bottles are made using 100% recycled plastic. We are committed to a landmark new initiative as part of our 2025 commitment to reduce plastic waste – reducing the manufacture of more than 20,500 tons of virgin plastic per year. You can find a recycling symbol on the back label or bottle of all of our products.

Find out more about our commitment to cutting plastic waste.

As one of the world’s biggest beauty brands, our actions to tackle the growing issue of plastic waste make a huge impact. Based on information publicly available, we can confidently say that our ongoing initiatives form the largest known reduction plan of its kind in the global beauty industry – and we hope these actions inspire others to do the same.

As well as using 100% recycled plastic to make our bottles, our iconic Dove Beauty Bar single packs will soon be plastic-free. Development is also underway to replace the plastic outer-wrap of our Dove Beauty Bar multipacks with a zero-plastic material.

Read our full plastics commitment.

No, Dove does not use plastic microbeads in any products.

This is a really important question for the beauty industry today. We love our exfoliation, but not at the expense of our beautiful oceans. To protect them – and us – from micro-plastics, we stopped using plastic scrub beads in our exfoliating products back in 2014. Now we use ingredients that give your skin the exfoliation you need, without threatening our environment. We work with several bioplastics suppliers to explore new technologies and next-generation materials which are sustainably sourced. Find out more about the changes we've made.

Find out more about the changes we've made

About our products

Yes, of course you can buy your favorite products online at Amazon and Walmart. Simply search for your product, choose the size you want (if needed), and then click ‘Shop Now’. 

If you can't find your product online, we're sorry to be the ones to tell you... it might have been discontinued. Don't worry! We're always working on new formulas and, if you take a look around, you might find a new and improved replacement for your beauty routine.

Jetting off? Dove travel-size products are available on a limited basis, but some of our products are perfect for travel at their full size. For more information on where to find travel-specific sizes, we recommend asking in-store (wherever you get your Dove products).

And send us a postcard.

Find all Dove products here. We've made a whole host of shampoos, conditioners, body washes, body lotions, hand creams, and antiperspirant and deodorants. Simply select 'Products' from the main menu or type your product in the search bar.

Great choice. Whether new innovations or timeless classics, our body washes are firm favourites for a reason. Explore our full range of beauty bars and body washes.

Can’t find the product you’re looking for? We might have bad news... there's a 99% chance it's been discontinued. Don't worry though, we're always working on new and improved formulas – and we're 99% sure you'll find a new favorite.

You're one step away from our complete Dove Hair Care collection.

Can’t find the product you’re looking for? We hate to be the ones to tell you this... but there's a high chance it's been discontinued. Don't worry, we're always working on new and improved formulas, so your next favorite Dove product might be waiting to be discovered.

Explore our range of moisturizing body lotions here.

We're always here to help keep you feeling fresh. Head to our complete antiperspirant and deodorant collection.

Can’t find your go-to deo? It's likely been discontinued – but don't sweat it. We're always coming up with new and improved formulas. Have a look around our range to find your next favorite.

Yes! Dove Men+Care products are specially engineered to help men care for their skin and hair, because care makes a man stronger.

Yes! Baby Dove was made specially for delicate baby skin. Discover gentle, hypoallergenic, and fragrance-free formulas perfect for your parenting routine.

Unfortunately, we don’t have any specific products for treating acne, but our Dove Beauty Bar can be used from head to toe – and compatible with acne-prone skin. No matter which scent you choose, they all have the same base formula to give your skin the same level of care.

Some of our Dove products are noncomedogenic. This is a simple one for you to check on your product.  If the product states 'Noncomedogenic', the product has been tested. If the product does not state 'Noncomedogenic', it has not been tested. Noncomedogenic products are specially formulated to not clog pores and are suitable for oily skin.

You can find the full list of ingredients on each Dove product's page. Simply search for the product you're looking for and scroll down to see the full ingredients list.

Want to learn about the ingredients in our products, their benefits, or our approach to developing safe formulas? Head to Unilever for more.

Can't find what you're looking for? Please get in touch.

Whether you're looking for a daily nourishing boost or tinted glow, we've got lots of expert tips to help you care for your skin.

Explore our skin care tips now.

Whether you're looking for boosted shine, nourishment, hydration or strength – we've got lots of advice to help you figure out what works for your hair – and transform the look of your locks.

Explore our tips now.

We've created a wide range of shampoos, conditioners, and styling products for all hair types.

To find the best products for you, try our personalized hair care quiz.

Your hair wash schedule is up to you, and the answer's different for everyone. There's no right or wrong, we just recommend washing your hair as often as you feel you need to. Find out more information here.

Washing your hair every day is perfectly fine. Just be sure to use a shampoo that cleans thoroughly without stripping away your hair's natural moisturizers, and pair with a nourishing conditioner.

Head to our full hair care range to discover the shampoo and conditioner that’s right for you.

Like two peas in a pod, we make all our shampoos and conditioners to work together. The cleaning properties of the shampoo are balanced by the moisturizing properties of the conditioner. And let's not forget, the compatible fragrances will take your locks to another level.

Head to Hair Care to find your perfect match.

Our antiperspirant and deodorant ranges come in lots of different formats.

For a quick-to-apply deodorant that will keep you feeling fresh all day, deodorant sprays combine antiperspirant and deodorant care. The spray goes on and dries instantly, leaving no visible residue. It gives sweat protection and keeps you smelling fresh all day long.

When you’re on the go and want something compact, our Stick Deodorant gives the odour protection you need. And thanks to its solid nature, it’s the ideal travel companion, too.

If you’re looking for our most effective range, try one of our Clinical Protection Antiperspirants or Deodorants.

This is one of beauty's big questions. To find the right one for you, it’s important to know the difference – luckily, it’s pretty simple.

Deodorants help prevent underarm odour, but don't prevent sweat.

Antiperspirants help prevent sweat, with the extra benefit of also tackling odor.

Find out more on which one is best for you.

Here's how to help make sure your wardrobe stays intact. First off, it's important to apply your antiperspirant before getting dressed for the day. Then be sure not to apply too much, and make sure you wait for it to dry for best results.

Got any more questions? Get in touch.

We’re sorry to hear about your experience. Here are some tips for removing stubborn underarm stains. They should do the trick for most types of fabric:

For white marks... Carefully rub the fabric in cold soapy water or soak the item overnight to help dissolve the stain. Then, gently wash the item.

For yellow stains... Gently rub a damp cloth and laundry detergent on the stained area, on both sides of the garment, then rinse with water and let dry. Repeat these steps if the stain remains.

You can also try these household classics:

Baking soda... Mix some baking soda with a small amount of water to form a paste. Apply onto the stain with a brush and follow the directions above.

Vinegar... Soak the affected area of the garment in white vinegar for an hour, then scrub with a brush. Wash the garment as usual (you can pop into your washing machine with the detergents you usually use) to remove the smell of vinegar.

If you're trying the baking soda or vinegar methods, remember to test on a small area first to ensure that the colour of the garment will not be damaged.

Don’t we all love free samples? There are a few ways to stay up to date on Doves latest sample programs.

Register for our Dove newsletter and be among the first to hear about new products, upcoming promotions, coupon offers and free samples.

Coupons are available throughout the year on Checkout51 and when you sign up for the Unilever hub within Checkout51, you can unlock access to even larger discounts.

Don’t forget to check out The U Shop for Unilever products that are always on discount.

Yes we do! You can register for the Dove Canada newsletter here and be among the first to hear about new products, upcoming promotions, coupon offers and free samples. Access to our beauty tips and self-esteem initiatives will help you and those you love, look and feel their best every day.

Take our hair care quiz to discover what your perfect hair routine looks like.

Take our product finder quiz to find out what your perfect skin cleansing routine looks like.

The following is an example of the manufacturing code you will see on your products: Manufacturing Code format : EXAMPLE: 07259HU01 = MMDDY/PLANT CODE = July 25, 2019 Month = 03 (Numerical, from 01 to 12 for Jan.- Dec.) Example 07 = July Day = 25 (Numerical, from 01 to 31). Example 25 = 25th day of the month Year = 9 (Numerical, from 0 - 9) Last digit of most recent year. Example: 2019 Plant Code and other manufacturing information = HU01

Safety & Dietary Information

On each product's packaging, you'll find simple instructions to follow – it's usually on the back or bottom of the product. For best results, we recommend you use products for the purpose they were developed for.

If you have any other questions, always feel free to contact us.

All formulas have a shelf life based on when they'll be most enjoyable for you to use.

Anti-dandruff shampoos have a set expiration date because of their active ingredients. You can usually find the expiry date on the back or bottom of the product. Store them at room temperature and try to use them all up in time, to experience your product at its best.

We know some of our communities are looking for vegan products, and we are exploring routes to offer vegan-accredited Dove products to meet this demand.

Any product which is Kosher will have the designated symbol on the packaging, to let you know it's a Kosher product (keep an eye out for symbols like: K, OU, P or PARVE, U).

Since we're always perfecting our product formulations, we recommend checking your package for the most up-to-date Kosher designation.

For halal information, we recommend checking the ingredients list for each product. If a product is alcohol-free, we'll let you know clearly on the label.

This is a tricky one for us to answer in one swoop. On the surface, it's simple: some products do contain nut oils and nut derivatives, some don't. We label all of our products in accordance with the Cosmetic Regulations which are administered and enforced by Health Canada. That means if a nut ingredient is specifically added, you'll find it in the ingredient list (watch out for the allergen names written in Latin, and get Googling).

Saying this, we cannot guarantee that any of our products are completely nut free. Our products are not made in nut-free factories, so it's possible that all products could contain trace levels of nuts. If nut allergies are a worry for you, we advise checking with your doctor to find out more information on which products you should use.

Before we answer, a quick reminder: hypoallergenic products are designed to have a very low potential for allergic reaction. The term doesn't put a stop to any possibility you might have an allergic reaction to a particular product, but it just means that the average person with sensitive skin that we've tested on, didn't show signs of an allergic reaction.

Our hypoallergenic products have been tested according to internationally recognized standards. We subject the finished products to a well-recognized protocol known as Human Repeat Insult Patch Testing (HRIPT), using internationally accredited laboratories around the world. Only if the finished products pass the HRIPT test do we make claims such as "hypoallergenic" or "suitable for sensitive skin".

This means it's possible that a Unilever product marked as "hypoallergenic" or "suitable for sensitive skin" may still contain an ingredient to which a consumer could be allergic. So, if you have an allergy to a specific ingredient, it's still worth you checking the product listing on the back of our packaging.

Explore our hypoallergenic products.

We're so sorry to hear you've had a reaction to one of our products.

If your reaction is severe, we recommend calling your doctor or emergency services such as 911, if needed. If you would like to talk to us, please call our safety information number:

Call: 1-800-761-3683

Mon to Fri: 8:30 am - 9:00 pm, Eastern Time

One of our knowledgeable personnel will be there to give you precise information and instructions.

We care about our customers and the environment, so our products are as safe as they are caring. We want to give our customers the best experience using our products, so our ingredients always comply with regulations and meet our safety and environmental standards (which often go beyond regulatory requirements).

Yes, all Dove shampoos and conditioners are safe to use on colour-treated hair. However, to keep your colour looking vibrant for longer, we recommend trying our products developed specifically for colour-treated hair, such as our Colour Care shampoo and conditioner.

Explore our full Dove hair care range to find the formula for you.

For this kind of care advice, we recommend checking the specific instructions related to your wig, hair extensions, or weave.

If you're really stuck, try asking your hairstylist for professional guidance.

Do not use our products on your pets. We want your furry friends to feel good and smell great, but our products should only be used for the purpose indicated on the package.

There's a whole world of pet-friendly products out there. We recommend checking with your vet for products that are specially developed to keep your pets clean.

Rest assured, all ingredients are safe to use and all products have been through Safety and Toxicology screening. Consumer safety and product quality are of utmost importance to Unilever. As part of our normal course of business, every Unilever product undergoes robust quality assurance and processing procedures to help ensure our product quality and safety. For more information, please visit

Dove Corporate Information

Unilever is our parent company; listed on the London, Amsterdam and New York stock exchanges.

Visit the Unilever website to access Unilever’s download library, read its Annual Report, and find many more Unilever publications.

Or head straight to Unilever Annual Reports.

Thanks for your interest in sharing the Dove love. For this type of inquiry, we need to hand you over to our parent company, Unilever.

Please email your request to:

In your email, please clearly explain that Dove is the Unilever brand you would like to export. Then state the country you wish to export to.

Please note that Unilever will only respond to enquiries from established companies and not from individuals.

Could you be the next member of our team? Find all our latest employment and human resource information and opportunities – good luck!

Feedback & Suggestions

We're consistently striving to improve our products in response to your preferences, testing and research. And this means we sometimes need to update our products and packaging.

Keeping you stocked up on your favorite Dove products is really important to us, so if you have any feedback, please get in touch.

We’re so sorry to hear you've had this experience.

We have an extensive line of products, each specifically formulated to meet the different needs of our community.

We’re always concerned when we hear of a problem involving one of our products and will share your comments with the appropriate team.

Please get in touch to tell us more about your experience, so we can help you further.

Whether you'd like to leave a comment or ask a question – we'd love to hear from you!

Check out our full contact information to reach us with a message or over the phone.

We love to hear that you're coming up with new concept ideas and suggestions, but please understand that we cannot accept any unsolicited ideas in the areas of advertising, new product names, marketing, artwork, etc.

If your submission relates to a design or technological solution, or if you are the owner of a published patent application which relates to technology, head to the Unilever site.