Dove is partnering with women & non-binary individuals everywhere to create Project #ShowUs, a collection of 10,000+ images that offer a more inclusive vision of beauty for all media & advertisers to use.
Powered by women both in front of and behind the camera
Real diversity, no staged sets or artificial scenarios
No digital distortion showing unfiltered beauty to the world
"Femininity is often depicted as a formula – cut your hair like this, wear that. To me, it's about loving yourself fearlessly for who you are."