Oxygen Moisture Shampoo

Leave hair with up to 95% more volume** with Dove Oxygen Moisture Shampoo

• Advanced formula leaves hair with up to 95% more visible volume**

• Formulated with Oxyfusion technology, breathes life into fine, flat hair

• Gives limp, flat hair fullness and bounce, with natural visible volume**

• Moisturising formula leaves hair touchably soft and feeling smooth

• Moisturising shampoo that doesn't weigh hair down

• Suitable for daily use

Many of us will do anything to get the appearance of fuller hair. We try different tactics, like blow-drying it upside down or setting it in big rollers, which helps us create the volume our hair craves but not the moisture it needs. But what if you didn't have to choose between volume and moisture for your fine, flat hair? We created a truly advanced formulation: Dove Oxygen Moisture Shampoo, made with Oxyfusion ingredients, to help give you naturally bouncy hair that's smooth and moisturised. 

This advanced formula, with Oxyfusion technology, delicately cleanses and moisturises your hair, giving it up to 95% more volume**. It has an indulgent lather and fresh fragrance, leaving your hair feeling soft, moisturised and full of natural volume*. 

No more compromises: breathe life into fine, flat hair!


* For comprehensive benefits, use with Dove Oxygen Moisture Conditioner 

** Hair freshly washed with Dove Oxygen Moisture Shampoo versus unwashed hair

Water, Sodium Laureth Sulfate, Sodium Chloride, Cocamidopropyl Bethane, Glycerin, Dimethiconol, Tea Dodecylbenzenesulfonate, Laureth-23, Perfume, Guarhydroxypropyltrimonium Chloride, Sodium Hydroxide, Disodium Edta, Dmdm Hydantoin, Methylchloroisothiazolinone And Methyl Isothiazolinone, Ci42090, Ci17200, Benzyl Salicylate, Hexyl Cinnamal, Linalool
Ingredients correct at time of publishing. Always check product packaging
• Giving fine, limp hair volume

Get the moisture you need with the volume you want. Used with our conditioner, our Oxygen Moisture Shampoo helps to leave hair with up to 95% more volume*

• Moisturising fine, flat hair

With Oxyfusion technology, it helps moisturise dried out parts of the hair so, paired with the Oxygen Moisture Conditioner, your hair is left silky and smooth without weighing it down 

• Daily use

It's so gentle, you can use this every day

Once you've soaked your hair with water, massage your shampoo into your scalp. Rinse well. You can repeat this step if you want, but for daily shampooing the rinse and repeat rule isn't really necessary (unless you've been hitting the hairspray hard, that is).
It's a complete myth that you shouldn't use conditioner if you've got fine, limp hair – in fact, fine hair is very prone to breakage, making it even more important. Instead find a light product such as our Oxygen Moisture Conditioner, which will moisturise flat hair without weighing it down, leaving it bouncy and full of volume**.

* Hair freshly washed with Dove Oxygen Moisture Shampoo versus sebum-treated hair

** Freshly washed and treated hair with Oxygen Moisture Shampoo and Conditioner versus sebum-treated hair

Big, voluminous hair isn’t always something you’re born with... Dove Oxygen Moisture breathes life back into fine, flat hair, to create impressive bounce and volume.